Art Specs for 4 Color Process Printing
Submitting Artwork for Print: Follow these requirements to insure your artwork will produce a high quality print:
Your final print files should be at the exact size and at 300dpi. This means every inch of art should be composed of 300 pixels. For a 10 inch document, it should be composed of 3000 pixels (300 dots per inch x 10 inches = 3000 dots/pixels) This is a proper and detailed resolution.
Here's an example of how your artwork will look if you supply low resolution 72dpi files:
Note: You can always “reduce” your resolution but never “increase” your resolution. Using files that are 72dpi from the internet and placing them in a 300dpi document does NOT make them 300dpi. This is a sure way to have blurry, unprofessional images in your document. Printing works with the “garbage-in = garbage-out” rule. This means, if you give us unprofessional files to print, they will absolutely print unprofessional. We simply can not make something bad look better. If you have a problem with this, please contact a representative to review your files.
What Art File Types are required for Printing?
We prefer PDF, however, we accept industry standard cross platform file types such as: JPG, EPS, PDF, PS, PSD, TIF, AI.
Quark & Indesign:
We can accept In-Design or Quark natively, however we do NOT recommend this. The most often overlooked step when using Quark and Indesign is to have missing links to images and clicking through the error when it tells you. This will result in having crisp, defined text and blurry unviewable pictures. Any pictures included in your document will print pixilated and low resolution when they are not linked correctly when outputting your InDesign or Quark file. We recommend outputting to PDF prior to giving us your files eliminating the “Collecting For Output” step. Please review all of your images on your document BEFORE sending to us for print.
Word, Publisher and other Microsoft programs:
We DO NOT recommend using Publisher or other Microsoft programs for your print files. Microsoft programs do not output professionally. Please contact us for a detailed explanation, or trust us, and do not use publisher for your documents.
If you require to do so: Please use distiller to get a PDF or when using Publisher please “save as” a commercial print(300dpi) TIF.
Please note: If you are using images off of the internet for your design your images will not output correctly. Additionally, you are violating copywright laws. We have access to a large resource of royalty free images for use by our customers. Please contact us for more information. Also, files output from Publisher will reproduce text as 4 color black and will normally print more fuzzy than other programs.
Illustrator, Freehand or Other Vector Programs:
Please convert ALL fonts to outlines, this insures your fonts will be objects as apposed to outputting incorrectly if we do not have your fonts on file. This is a very important, and often overlooked step.